Dairy is increasingly challenged for its environmental impact and its ongoing social licence with consumers. More and more farmers in the UK and further afield are exploring ways to do dairy differently, whether that’s enabling cow/calf contact, share milking with calves, integrating into arable systems or finding alternative routes to market that create stronger connections between the farm and the consumer. We will hear from farmers who are exploring these varied approaches and have been adjusting their systems to meet the complex demands put on them, environmentally, financially and socially.